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Instagram users in Canada
June 2026
23 509 400
53.6%
women
46.4%
men
 
 
13-17
n/a
9.8%
8.5%
18-24
18.3%
16.2%
16.2%
25-34
32.3%
10.6%
9.4%
35-44
20%
7.7%
6%
45-54
13.6%
5.1%
3.5%
55-64
8.6%
4.3%
2.9%
65+
7.1%

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in Canada

There were 23 509 400 Instagram users in Canada in June 2026, which accounted for 59.3% of its entire population.

The majority of them were women - 53.6%.

People aged 25 to 34 were the largest user group (7 600 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 1 400 000.

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Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in Canada - Last 12 Months

20 430 800
Jul '25
21 447 400
Aug
21 795 400
Sep
21 586 600
Oct
21 619 500
Nov
22 079 100
Dec
22 119 600
Jan '26
22 424 800
Feb
22 005 100
Mar
22 259 100
Apr
22 492 500
May
23 509 400
Jun
Month Instagram Users % of Population Women Men Change M/M
Jun 23 509 400 59.3% 54% 46% +4.5%
May 22 492 500 56.7% 54.2% 45.8% +1%
Apr 22 259 100 56.1% 54.5% 45.5% +1.2%
Mar 22 005 100 55.5% 54.8% 45.2% -1.9%
Feb 22 424 800 56.6% 54.5% 45.5% +1.4%
Jan '26 22 119 600 55.8% 54.7% 45.3% +0.2%
Dec 22 079 100 55.7% 54.5% 45.5% +2.1%
Nov 21 619 500 54.5% 54.6% 45.4% +0.2%
Oct 21 586 600 54.4% 54.6% 45.4% -1%
Sep 21 795 400 55% 54.5% 45.5% +1.6%
Aug 21 447 400 54.1% 54.4% 45.6% +5%
Jul '25 20 430 800 51.5% 54.1% 45.9% -

More stats for Canada

Top sites cite our data:

  • Wikipedia
  • NBC News
  • Salesforce
  • Shopify
  • New York Post
  • DHL
  • Stripe
  • Statista
  • Entrepreneur Europe
  • Social Media Today

See the number of social media users
in other countries:

Frequently asked questions

How many Instagram users are there in Canada in 2026?

As of June 2026, there are 23 509 400 Instagram users in Canada - 59.3% of the country's population.

What is the largest Instagram age group in Canada?

The largest age group is 25 to 34, making up 32.3% of Instagram users in Canada.

Are there more women or men on Instagram in Canada?

Women make up the majority, at 53.6% of Instagram users in Canada.

Where does this data come from?

Data presented on this website is sourced directly from the respective social platforms' marketing APIs and compiled by NapoleonCat for informational purposes only. All values are estimates and relate to addressable audience only, and may not include all users for each location or language.