Instagram users in Kenya
There were 4 798 000 Instagram users in Kenya in March 2026, which accounted for 7.8% of its entire population.
The majority of them were men - 54.9%.
People aged 18 to 24 were the largest user group (2 250 800).
The highest difference between men and women occurs within people aged 18 to 24, where men lead by 1 300 000.