Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.
Presented statistics are licensed under a Creative Commons Attribution 4.0 International License
There were 192 003 700 Facebook users in Brazil in July 2026, which accounted for 85.8% of its entire population.
The majority of them were women - 55.2%.
People aged 25 to 34 were the largest user group (57 300 000).
The highest difference between men and women occurs within people aged 25 to 34, where women lead by 26 600 000.
There were 163 804 100 Instagram users in Brazil in July 2026, which accounted for 73.2% of its entire population.
The majority of them were women - 57.5%.
People aged 25 to 34 were the largest user group (51 300 000).
The highest difference between men and women occurs within people aged 25 to 34, where women lead by 23 000 000.
There were 111 404 400 Messenger users in Brazil in July 2026, which accounted for 49.8% of its entire population.
The majority of them were women - 54%.
People aged 25 to 34 were the largest user group (28 300 000).
The highest difference between men and women occurs within people aged 65 and above, where women lead by 4 100 000.
There were 82 200 000 Linkedin users in Brazil in July 2026, which accounted for 36.8% of its entire population.
People aged 25 to 34 were the largest user group (41 000 000).
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