latvia flag

Social media users
in Latvia
THE LAST MONTH OF 2026

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Latvia

Latvia flag
Facebook users in Latvia
2026
1 193 600
56.6%
women
43.4%
men
 
 
13-17
n/a
7.9%
6.4%
18-24
14.2%
11.8%
11.2%
25-34
23%
11.6%
10.5%
35-44
22%
9.3%
7%
45-54
16.3%
8%
4.8%
55-64
12.8%
8.2%
3.5%
65+
11.7%

There were 1 193 600 Facebook users in Latvia in May 2026, which accounted for 67.9% of its entire population.

The majority of them were women - 56.6%.

People aged 25 to 34 were the largest user group (274 500).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 41 500.

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Instagram users in Latvia

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Instagram users in Latvia
2026
729 300
60%
women
40%
men
 
 
13-17
n/a
10.7%
8.3%
18-24
18.9%
15.6%
13.6%
25-34
29.2%
14.3%
9.7%
35-44
24%
9.2%
4.8%
45-54
14%
6%
2.3%
55-64
8.3%
4.2%
1.5%
65+
5.6%

There were 729 300 Instagram users in Latvia in May 2026, which accounted for 41.5% of its entire population.

The majority of them were women - 60%.

People aged 25 to 34 were the largest user group (213 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 70 600.

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Messenger users in Latvia

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Messenger users in Latvia
2026
906 200
57.3%
women
42.7%
men
 
 
13-17
n/a
5.1%
4%
18-24
9.1%
10.1%
9.6%
25-34
19.7%
12.6%
11.7%
35-44
24.3%
10.6%
8.1%
45-54
18.7%
9.4%
5.6%
55-64
14.9%
9.4%
3.8%
65+
13.2%

There were 906 200 Messenger users in Latvia in May 2026, which accounted for 51.5% of its entire population.

The majority of them were women - 57.3%.

People aged 35 to 44 were the largest user group (220 100).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 34 500.

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Linkedin users in Latvia

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Linkedin users in Latvia
2026
724 000
26.2%
18-24
26.2%
38.7%
25-34
38.7%
31.8%
35-54
31.8%
3.3%
55+
3.3%

There were 724 000 Linkedin users in Latvia in May 2026, which accounted for 41.2% of its entire population.

People aged 25 to 34 were the largest user group (280 000).

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