Latvia flag
Instagram users in Latvia
July 2026
743 300
59.8%
women
40.2%
men
 
 
13-17
n/a
10.5%
8.1%
18-24
18.6%
15.2%
13.4%
25-34
28.6%
14.3%
10%
35-44
24.3%
9.3%
4.9%
45-54
14.2%
6.1%
2.3%
55-64
8.4%
4.3%
1.5%
65+
5.9%

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in Latvia

There were 743 300 Instagram users in Latvia in July 2026, which accounted for 42.3% of its entire population.

The majority of them were women - 59.8%.

People aged 25 to 34 were the largest user group (212 700).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 36 100.

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Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in Latvia - Last 12 Months

795 600
Aug '25
793 100
Sep
791 200
Oct
790 700
Nov
782 700
Dec
776 500
Jan '26
767 900
Feb
755 900
Mar
708 500
Apr
729 300
May
778 100
Jun
743 300
Jul
Month Instagram Users % of Population Women Men Change M/M
Jul 743 300 42.3% 60.1% 39.9% -4.5%
Jun 778 100 44.3% 59.6% 40.4% +6.7%
May 729 300 41.5% 60% 40% +2.9%
Apr 708 500 40.3% 60.7% 39.3% -6.3%
Mar 755 900 43% 59.3% 40.7% -1.6%
Feb 767 900 43.7% 58.9% 41.1% -1.1%
Jan '26 776 500 44.2% 58.9% 41.1% -0.8%
Dec 782 700 44.6% 58.3% 41.7% -1%
Nov 790 700 45% 57.8% 42.2% -0.1%
Oct 791 200 45.1% 57.5% 42.5% -0.2%
Sep 793 100 45.2% 57.5% 42.5% -0.3%
Aug '25 795 600 45.3% 56.9% 43.1% -

More stats for Latvia

Top sites cite our data:

  • Wikipedia
  • NBC News
  • Salesforce
  • Shopify
  • New York Post
  • DHL
  • Stripe
  • Statista
  • Entrepreneur Europe
  • Social Media Today

See the number of social media users
in other countries:

Frequently asked questions

How many Instagram users are there in Latvia in 2026?

As of July 2026, there are 743 300 Instagram users in Latvia - 42.3% of the country's population.

What is the largest Instagram age group in Latvia?

The largest age group is 25 to 34, making up 28.6% of Instagram users in Latvia.

Are there more women or men on Instagram in Latvia?

Women make up the majority, at 59.8% of Instagram users in Latvia.

Where does this data come from?

Data presented on this website is sourced directly from the respective social platforms' marketing APIs and compiled by NapoleonCat for informational purposes only. All values are estimates and relate to addressable audience only, and may not include all users for each location or language.

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