Netherlands flag
Instagram users in Netherlands
July 2026
8 686 900
54.7%
women
45.3%
men
 
 
13-17
n/a
8.5%
7.5%
18-24
16%
16.1%
15%
25-34
31.1%
10.1%
8.1%
35-44
18.2%
8%
6.1%
45-54
14.1%
7%
5.1%
55-64
12.1%
4.8%
3.6%
65+
8.5%

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in Netherlands

There were 8 686 900 Instagram users in Netherlands in July 2026, which accounted for 49.3% of its entire population.

The majority of them were women - 54.7%.

People aged 25 to 34 were the largest user group (2 700 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 701 100.

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Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in Netherlands - Last 12 Months

8 381 800
Aug '25
8 619 400
Sep
8 547 400
Oct
8 738 100
Nov
8 880 600
Dec
9 039 600
Jan '26
8 920 800
Feb
8 789 000
Mar
8 174 200
Apr
8 317 400
May
9 319 900
Jun
8 686 900
Jul
Month Instagram Users % of Population Women Men Change M/M
Jul 8 686 900 49.3% 55.2% 44.8% -6.8%
Jun 9 319 900 52.9% 54.3% 45.7% +12.1%
May 8 317 400 47.2% 55.3% 44.7% +1.8%
Apr 8 174 200 46.4% 54.8% 45.2% -7%
Mar 8 789 000 49.9% 55.1% 44.9% -1.5%
Feb 8 920 800 50.7% 54.9% 45.1% -1.3%
Jan '26 9 039 600 51.3% 54.3% 45.7% +1.8%
Dec 8 880 600 50.4% 54.4% 45.6% +1.6%
Nov 8 738 100 49.6% 55.2% 44.8% +2.2%
Oct 8 547 400 48.6% 54.7% 45.3% -0.8%
Sep 8 619 400 49% 55.2% 44.8% +2.8%
Aug '25 8 381 800 47.6% 54.8% 45.2% -

More stats for Netherlands

Top sites cite our data:

  • Wikipedia
  • NBC News
  • Salesforce
  • Shopify
  • New York Post
  • DHL
  • Stripe
  • Statista
  • Entrepreneur Europe
  • Social Media Today

See the number of social media users
in other countries:

Frequently asked questions

How many Instagram users are there in Netherlands in 2026?

As of July 2026, there are 8 686 900 Instagram users in Netherlands - 49.3% of the country's population.

What is the largest Instagram age group in Netherlands?

The largest age group is 25 to 34, making up 31.1% of Instagram users in Netherlands.

Are there more women or men on Instagram in Netherlands?

Women make up the majority, at 54.7% of Instagram users in Netherlands.

Where does this data come from?

Data presented on this website is sourced directly from the respective social platforms' marketing APIs and compiled by NapoleonCat for informational purposes only. All values are estimates and relate to addressable audience only, and may not include all users for each location or language.

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