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Social media users
in Colombia
July 2026

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Top sites cite our data:

  • Wikipedia
  • NBC News
  • Salesforce
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  • DHL
  • Stripe
  • Statista
  • Entrepreneur Europe
  • Social Media Today

Facebook users in Colombia

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Facebook users in Colombia
2026
44 600 000
51.1%
women
48.9%
men
 
 
13-17
n/a
9.6%
9.2%
18-24
18.8%
15.5%
15.5%
25-34
30.9%
10.1%
9.9%
35-44
20%
7%
6.5%
45-54
13.5%
4.9%
4.5%
55-64
9.4%
4%
3.4%
65+
7.4%

There were 44 600 000 Facebook users in Colombia in July 2026, which accounted for 83.5% of its entire population.

The majority of them were women - 51.1%.

People aged 25 to 34 were the largest user group (13 800 000).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 1 500 000.

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Instagram users in Colombia

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Instagram users in Colombia
2026
23 984 000
55.4%
women
44.6%
men
 
 
13-17
n/a
11.7%
10%
18-24
21.7%
18.3%
16.3%
25-34
34.6%
10.8%
8.8%
35-44
19.6%
6.7%
4.6%
45-54
11.3%
4.6%
2.9%
55-64
7.5%
3.3%
2.1%
65+
5.3%

There were 23 984 000 Instagram users in Colombia in July 2026, which accounted for 44.9% of its entire population.

The majority of them were women - 55.4%.

People aged 25 to 34 were the largest user group (8 300 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 1 100 000.

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Messenger users in Colombia

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Messenger users in Colombia
2026
37 700 000
50.7%
women
49.3%
men
 
 
13-17
n/a
8.5%
8.8%
18-24
17.2%
14.6%
15.4%
25-34
30%
10.6%
10.1%
35-44
20.7%
7.4%
6.9%
45-54
14.3%
5.3%
4.8%
55-64
10.1%
4.2%
3.4%
65+
7.7%

There were 37 700 000 Messenger users in Colombia in July 2026, which accounted for 70.6% of its entire population.

The majority of them were women - 50.7%.

People aged 25 to 34 were the largest user group (11 300 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 5 800 000.

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Linkedin users in Colombia

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Linkedin users in Colombia
2026
15 980 000
30%
18-24
30%
51.3%
25-34
51.3%
17.5%
35-54
17.5%
1.1%
55+
1.1%

There were 15 980 000 Linkedin users in Colombia in July 2026, which accounted for 29.9% of its entire population.

People aged 25 to 34 were the largest user group (8 200 000).

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