Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.
Presented statistics are licensed under a Creative Commons Attribution 4.0 International License
There were 931 100 Facebook users in Estonia in December 2025, which accounted for 74.5% of its entire population.
The majority of them were women - 55.8%.
People aged 25 to 34 were the largest user group (225 800).
The highest difference between men and women occurs within people aged 65 and above, where women lead by 30 100.
There were 549 200 Instagram users in Estonia in December 2025, which accounted for 44% of its entire population.
The majority of them were women - 59%.
People aged 25 to 34 were the largest user group (169 200).
The highest difference between men and women occurs within people aged 35 to 44, where women lead by 55 000.
There were 710 300 Messenger users in Estonia in December 2025, which accounted for 56.9% of its entire population.
The majority of them were women - 56.1%.
People aged 35 to 44 were the largest user group (171 100).
The highest difference between men and women occurs within people aged 65 and above, where women lead by 23 300.
There were 500 000 Linkedin users in Estonia in December 2025, which accounted for 40% of its entire population.
People aged 25 to 34 were the largest user group (190 000).
See the number of social media users in other countries: