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Social media users
in Germany
THE LAST MONTH OF 2026

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Germany

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Facebook users in Germany
2026
42 300 000
51.5%
women
48.5%
men
 
 
13-17
n/a
7.8%
7.1%
18-24
14.9%
13.9%
14.7%
25-34
28.6%
10.9%
10.4%
35-44
21.3%
8.3%
6.9%
45-54
15.1%
6.6%
5.9%
55-64
12.5%
4%
3.5%
65+
7.6%

There were 42 300 000 Facebook users in Germany in May 2026, which accounted for 51.8% of its entire population.

The majority of them were women - 51.5%.

People aged 25 to 34 were the largest user group (12 100 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 2 900 000.

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Instagram users in Germany

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Instagram users in Germany
2026
32 173 000
52.7%
women
47.3%
men
 
 
13-17
n/a
9.6%
8.7%
18-24
18.3%
15.9%
16.5%
25-34
32.3%
11.2%
9.6%
35-44
20.8%
7.8%
5.9%
45-54
13.7%
5.6%
4.4%
55-64
9.9%
2.7%
2.2%
65+
4.9%

There were 32 173 000 Instagram users in Germany in May 2026, which accounted for 39.4% of its entire population.

The majority of them were women - 52.7%.

People aged 25 to 34 were the largest user group (10 400 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 1 900 000.

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Messenger users in Germany

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Messenger users in Germany
2026
22 201 900
50.5%
women
49.5%
men
 
 
13-17
n/a
2.7%
2.7%
18-24
5.4%
10.8%
11.7%
25-34
22.5%
12.6%
12.6%
35-44
25.2%
10.4%
9.5%
45-54
19.8%
8.6%
8.1%
55-64
16.7%
5.4%
5%
65+
10.4%

There were 22 201 900 Messenger users in Germany in May 2026, which accounted for 27.2% of its entire population.

The slight majority of them were women - 50.5%.

People aged 35 to 44 were the largest user group (5 600 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 2 100 000.

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Linkedin users in Germany

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Linkedin users in Germany
2026
27 800 000
27%
18-24
27%
39.6%
25-34
39.6%
27%
35-54
27%
6.5%
55+
6.5%

There were 27 800 000 Linkedin users in Germany in May 2026, which accounted for 34.1% of its entire population.

People aged 25 to 34 were the largest user group (11 000 000).

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