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Social media users
in Paraguay
THE LAST MONTH OF 2026

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Paraguay

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Facebook users in Paraguay
2026
5 116 900
50.5%
women
49.5%
men
 
 
13-17
n/a
11.7%
10.7%
18-24
22.4%
16.4%
16.5%
25-34
32.9%
10.1%
10.5%
35-44
20.5%
5.9%
6%
45-54
11.9%
3.8%
3.6%
55-64
7.4%
2.5%
2.3%
65+
4.8%

There were 5 116 900 Facebook users in Paraguay in May 2026, which accounted for 67.2% of its entire population.

The slight majority of them were women - 50.5%.

People aged 25 to 34 were the largest user group (1 685 300).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 545 100.

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Instagram users in Paraguay

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Instagram users in Paraguay
2026
3 135 100
54.5%
women
45.5%
men
 
 
13-17
n/a
15.3%
12.9%
18-24
28.2%
19.1%
17.1%
25-34
36.2%
10.2%
8.6%
35-44
18.8%
5.3%
3.8%
45-54
9.1%
2.9%
1.8%
55-64
4.7%
1.7%
1.1%
65+
2.9%

There were 3 135 100 Instagram users in Paraguay in May 2026, which accounted for 41.2% of its entire population.

The majority of them were women - 54.5%.

People aged 25 to 34 were the largest user group (1 135 800).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 405 500.

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Messenger users in Paraguay

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Messenger users in Paraguay
2026
4 031 900
49.4%
women
50.6%
men
 
 
13-17
n/a
8.8%
8.8%
18-24
17.7%
15.7%
16.2%
25-34
31.9%
10.9%
11.7%
35-44
22.6%
6.7%
7%
45-54
13.6%
4.4%
4.3%
55-64
8.7%
2.9%
2.7%
65+
5.6%

There were 4 031 900 Messenger users in Paraguay in May 2026, which accounted for 53% of its entire population.

The majority of them were men - 50.6%.

People aged 25 to 34 were the largest user group (1 285 300).

The highest difference between men and women occurs within people aged 35 to 44, where men lead by 472 300.

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Linkedin users in Paraguay

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Linkedin users in Paraguay
2026
1 091 000
35.7%
18-24
35.7%
48.6%
25-34
48.6%
14.7%
35-54
14.7%
1%
55+
1%

There were 1 091 000 Linkedin users in Paraguay in May 2026, which accounted for 14.3% of its entire population.

People aged 25 to 34 were the largest user group (530 000).

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