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Social media users
in Tanzania
June 2026

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

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Facebook users in Tanzania

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Facebook users in Tanzania
2026
12 392 700
41.5%
women
58.5%
men
 
 
13-17
n/a
11.3%
15.3%
18-24
26.6%
18.6%
25%
25-34
43.6%
7%
10.5%
35-44
17.5%
2.8%
4.5%
45-54
7.3%
1%
1.8%
55-64
2.8%
0.9%
1.4%
65+
2.2%

There were 12 392 700 Facebook users in Tanzania in June 2026, which accounted for 16.6% of its entire population.

The majority of them were men - 58.5%.

People aged 25 to 34 were the largest user group (5 400 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 3 100 000.

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Instagram users in Tanzania

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Instagram users in Tanzania
2026
5 017 400
39.5%
women
60.5%
men
 
 
13-17
n/a
10.7%
15.3%
18-24
26%
17.5%
25.9%
25-34
43.5%
6.6%
11.4%
35-44
18%
2.6%
4.5%
45-54
7.2%
1%
1.8%
55-64
2.8%
1%
1.5%
65+
2.5%

There were 5 017 400 Instagram users in Tanzania in June 2026, which accounted for 6.7% of its entire population.

The majority of them were men - 60.5%.

People aged 25 to 34 were the largest user group (2 180 400).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 1 300 000.

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Messenger users in Tanzania

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Messenger users in Tanzania
2026
9 853 700
41.3%
women
58.7%
men
 
 
13-17
n/a
11.2%
15.2%
18-24
26.4%
18.3%
24.4%
25-34
42.6%
7.3%
11.2%
35-44
18.4%
2.8%
4.6%
45-54
7.4%
1%
1.9%
55-64
2.8%
0.9%
1.4%
65+
2.3%

There were 9 853 700 Messenger users in Tanzania in June 2026, which accounted for 13.2% of its entire population.

The majority of them were men - 58.7%.

People aged 25 to 34 were the largest user group (4 200 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 2 400 000.

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Linkedin users in Tanzania

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Linkedin users in Tanzania
2026
1 905 000
31.5%
18-24
31.5%
52%
25-34
52%
15.7%
35-54
15.7%
0.8%
55+
0.8%

There were 1 905 000 Linkedin users in Tanzania in June 2026, which accounted for 2.6% of its entire population.

People aged 25 to 34 were the largest user group (990 000).

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