tanzania flag

Social media users
in Tanzania
AT THE END OF 2025

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Tanzania

Tanzania flag
Facebook users in Tanzania
2025
11 643 300
41.6%
women
58.4%
men
 
 
13-17
n/a
12%
15.5%
18-24
27.5%
18%
24.9%
25-34
42.9%
6.9%
10.3%
35-44
17.2%
2.8%
4.5%
45-54
7.3%
1%
1.8%
55-64
2.8%
0.8%
1.4%
65+
2.2%

There were 11 643 300 Facebook users in Tanzania in December 2025, which accounted for 15.7% of its entire population.

The majority of them were men - 58.4%.

People aged 25 to 34 were the largest user group (5 000 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 2 900 000.

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Instagram users in Tanzania

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Instagram users in Tanzania
2025
5 055 600
39.4%
women
60.6%
men
 
 
13-17
n/a
10.9%
15.7%
18-24
26.5%
17.5%
25.7%
25-34
43.2%
6.6%
11.4%
35-44
17.9%
2.6%
4.5%
45-54
7.1%
1%
1.8%
55-64
2.8%
1%
1.5%
65+
2.5%

There were 5 055 600 Instagram users in Tanzania in December 2025, which accounted for 6.8% of its entire population.

The majority of them were men - 60.6%.

People aged 25 to 34 were the largest user group (2 183 800).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 1 300 000.

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Messenger users in Tanzania

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Messenger users in Tanzania
2025
9 179 500
41.1%
women
58.9%
men
 
 
13-17
n/a
12%
15.3%
18-24
27.2%
17.4%
25.1%
25-34
42.5%
7.1%
10.7%
35-44
17.9%
2.8%
4.6%
45-54
7.4%
1%
1.8%
55-64
2.8%
0.9%
1.4%
65+
2.3%

There were 9 179 500 Messenger users in Tanzania in December 2025, which accounted for 12.3% of its entire population.

The majority of them were men - 58.9%.

People aged 25 to 34 were the largest user group (3 900 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 2 300 000.

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Linkedin users in Tanzania

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Linkedin users in Tanzania
2025
1 713 000
30.9%
18-24
30.9%
53.7%
25-34
53.7%
14.6%
35-54
14.6%
0.8%
55+
0.8%

There were 1 713 000 Linkedin users in Tanzania in December 2025, which accounted for 2.3% of its entire population.

People aged 25 to 34 were the largest user group (920 000).

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