Instagram users in Australia
There were 16 564 400 Instagram users in Australia in May 2026, which accounted for 59.6% of its entire population.
The majority of them were women - 54.7%.
People aged 25 to 34 were the largest user group (5 300 000).
The highest difference between men and women occurs within people aged 35 to 44, where women lead by 1 500 000.