Instagram users in Sweden
There were 6 163 300 Instagram users in Sweden in January 2026, which accounted for 57.9% of its entire population.
The majority of them were women - 55.6%.
People aged 25 to 34 were the largest user group (1 571 600).
The highest difference between men and women occurs within people aged 65 and above, where women lead by 294 000.