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Social media users
in Bhutan
July 2026

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Top sites cite our data:

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Facebook users in Bhutan

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Facebook users in Bhutan
2026
574 800
48.2%
women
51.8%
men
 
 
13-17
n/a
13.7%
13.5%
18-24
27.2%
16.4%
17.7%
25-34
34.1%
10.1%
10.8%
35-44
20.9%
4.5%
5.4%
45-54
9.8%
2%
2.5%
55-64
4.5%
1.6%
1.8%
65+
3.4%

There were 574 800 Facebook users in Bhutan in July 2026, which accounted for 64.2% of its entire population.

The majority of them were men - 51.8%.

People aged 25 to 34 were the largest user group (196 200).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 101 900.

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Instagram users in Bhutan

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Instagram users in Bhutan
2026
167 800
51%
women
49%
men
 
 
13-17
n/a
20.6%
17.2%
18-24
37.8%
18.8%
19.2%
25-34
38%
7.8%
8.1%
35-44
15.9%
2.3%
2.8%
45-54
5.1%
0.7%
1%
55-64
1.6%
0.8%
0.8%
65+
1.6%

There were 167 800 Instagram users in Bhutan in July 2026, which accounted for 18.7% of its entire population.

The majority of them were women - 51%.

People aged 25 to 34 were the largest user group (63 700).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 28 800.

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Messenger users in Bhutan

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Messenger users in Bhutan
2026
539 600
47.9%
women
52.1%
men
 
 
13-17
n/a
13.2%
13.3%
18-24
26.5%
16.2%
17.6%
25-34
33.8%
10.3%
11.1%
35-44
21.3%
4.6%
5.6%
45-54
10.2%
2.1%
2.6%
55-64
4.7%
1.6%
1.9%
65+
3.5%

There were 539 600 Messenger users in Bhutan in July 2026, which accounted for 60.3% of its entire population.

The majority of them were men - 52.1%.

People aged 25 to 34 were the largest user group (182 300).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 95 000.

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Linkedin users in Bhutan

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Linkedin users in Bhutan
2026
159 600
25.7%
18-24
25.7%
53.9%
25-34
53.9%
19.4%
35-54
19.4%
1%
55+
1%

There were 159 600 Linkedin users in Bhutan in July 2026, which accounted for 17.8% of its entire population.

People aged 25 to 34 were the largest user group (86 000).

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