Instagram users in Sweden
There were 5 920 300 Instagram users in Sweden in October 2025, which accounted for 55.7% of its entire population.
The majority of them were women - 55.8%.
People aged 25 to 34 were the largest user group (1 493 700).
The highest difference between men and women occurs within people aged 65 and above, where women lead by 275 100.